Upcoming Designer Deepika Sanna Reddy from Chennai shortlisted for Indian Runway Fashion Week by the Indian Federation for Fashion Development
Upcoming designer Deepika Sanna Reddy from Chennai was shortlisted to exhibit her debut collections at the prestigious Indian Runway Fashion Week by the Indian Federation for Fashion Development this Friday 16th September, 2016. A young mother and Apparel Technology graduate from Anna University, Deepika also owns a custom Wedding boutique Ishithaa.
Deepika Reddy launched her debut winter / Festive collection ‘Vadhuvu’ at India Runway Week 2016. With a passion to induce fashion in the traditional attire of Indian Bridal wear, Deepika attempts to resurrect the beauty of our heritage in the form of ethnic motifs and embellishments in the debut collection.
The collection ‘Vadhuvu’ means bride in Telugu; echoes what every South Indian Bride desires to be on her big day. The Hues and textures of the Lehengas, Gowns and the Kancheepuram silk sarees are every south Indian girl’s dream. Deepika intends the collection to be a reflection of fine craftsmanship behind Indian Bridal wears.
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