Roca Bathroom Products Pvt Ltd acquires new factory in Tamil Nadu
2nd June 2017: Roca Bathroom Products Pvt Ltd, India’s leading manufacturer of bathroom products announces its acquisition of plastics factory in Sriperumbudur, Tamil Nadu. The acquisition of the plastic factory is in line with the Government’s initiative, Make in India, and will increase the capacity of manufacturing plastic toilet seat covers and polymer cisterns by 1 million pieces annually, taking total production capacity of Roca India’s to 4 million plastic pieces.
Commenting on this acquisition, Mr. KE Ranganathan, Managing Director, Roca Bathroom Products Pvt Ltd said, “As part of our strategy to grow aggressively in India through our power brands, Roca and Parryware, we have acquired this new facility which can make high quality plastic products for bathroom application. This new facility will also help us to export our products to Roca group in countries like Australia, Turkey, Bulgaria, Malaysia and China. The facility’s proximity to Chennai port will further help us with exports.”
He further added, “We have been exporting seat covers to the group companies since 2016 and with this move, an exponential growth in exports is expected this year onwards. The new factory's capacity will help us meet our future growth plans. Currently, exports constitutes 5% per cent of the total sales and with this acquisition we expect the exports to double.”
The company has been at the forefront of bathroom design, giving a plethora of options with 6 brand offerings in India today – Armani Roca, Laufen, Roca, Johnson Suisse, Parryware and Johnson Pedder.