L to R - Dr. GVN AppaRao, IT and Technology strategy consultant, Ex VP – Technology, Cognizant, Ms. Nina Reddy, Joint Managing Director, Hotel Savera, Mr. N.R. Venkatesan, Director, Barterkiya.com, Mr. N.P. Malolan, Director, Barterkiya.com and Mr. K. Raajaram, Head of Technology, Barterkiya.com
~ India’s path breaking bartering APP and Portal launched today ~
Chennai, May 12, 2016: Barterkiya, India’s path breaking bartering Mobile Application and Portal launched its operations, today. Positioned as an alternative solution for online classifieds platforms for used/second-hand goods, Barterkiya provides an opportunity for the customers to connect with each other through its platform and barter their items at best price decided by themselves.
Creating a new twist to the 6000-year-old bartering business, Barterkiya creates a “win-win” situation for customers where registered users can display his/her used item and indicate their expected item in exchange. With the help of the software, system uses complex logic to match two users who can exchange used item available with them. If direct matching is not found, system tries “Triangular matching”– a unique feature being launched in online bartering world.
Commenting on the launch of Barterkiya, Nallore Raman Venkatesan (NRV), Director, Barterkiya.com, says, “We are extremely happy to launch Barterkiya Platform today. Indian barter industry is still an unchartered territory and there is enormous scope for growth. Big players in the online classifieds industry have limited focus on bartering transactions. There is a huge population base in the country which would like to conserve cash and make a better use of it by exchanging their existing goods instead of paying money. The size of India’s online classifieds industry is expected to grow to reach INR 195.3 billion by 2020. According to Consumer Research on Used Goods and Selling Trends (CRUST) Survey report, estimated value of the used goods market in the year 2014-15 is at INR 56,200 crores, more than 100% growth compared to the previous year, just in 16 urban cities of India. Given the already established user base in online classifieds industry acclimated to trading in used goods and the aggressive growth rate expected for the next decade on such e-commerce transactions, barter is just one step away and Barterkiya will play a major role in this space.”
Through Barterkiya, a customer can auction his/her item to arrive at the best price in the near future. To list the items on top, paid listing services can be used as well. The Barterkiya platform also intends to introduce in future the service of linking the customers to dependable service vendors in case they want to repair/service their used items before exchanging.
Presently launched in Chennai, customers can use the services of Barterkiya Pan India around 200+ cities and the platform is expected to handle traffic of around 1.5 Million visitors by first half of 2017. Are you ready to barter?
How to use Barterkiya?
* Register and create your account
* List your used item with maximum of six different images
* Browse the items to find what is needed by you
* Communicate with other user who has the item needed by you through call or chat
* Complete your product exchange offline
Barterkiya has the unique feature of restricting the users from sending unwanted messages. Customers also can keep their details confidential, especially phone number. (Unique feature of Barterkiya)
